Wednesday, December 2, 2009

Van Leeuwen Artisan Ice Cream Truck

The long lines of people dressed in Giorgio Armani at the Van Leeuwen Artisan Ice Cream truck (a truck that's been revamped from an old postal service truck) parked in Meatpacking near the entrance to the Highline Park prevented us from trying their tempting treats.

But despite the long lines and higher than standard ice cream prices, we might just have to give this one a shot next time we're in New York after reading how their ice cream might be just a bit better for your health and the environment. Their ice creams are made from organic milk/cream/eggs that are locally sourced, free from hormones, antibiotics, preservatives, and stabilizers. Their hazelnuts come from a farm in Sicily, their vanilla is made from Tahitian beans aged in Vodka in oak barrels, and their recyclable cups and spoons are made from sugar and corn husks. This all sounds great, but for most New Yorkers on a budget Mister Softee is still king.